Today we learnt about the Long Tail theory by Chris Anderson, and also looked at the impact of convergence on the music industry and Clay Shirky's theories. I looked at how I could apply my documentary in terms of the film industry onto a tadpole shaped graph that illustrated the Long Tail theory. The head of the tadpole signifies the mainstream, popular products, which in this case would be Hollywood blockbuster films. The further other products and institutions are down the tail of the tadpole, the more niche they are. This theory suggests that the products in the niche end of this graph are becoming more popular and more accessible due to the internet. Documentary as a genre would be further down than TV series as they are less popular, and do not appeal to a wide target audience, depending on the subject topic. My documentary and the topics being technology and schoolwork would be a little further down the tail as it is more specific than just documentaries and this has filtered out any audiences that would not watch it. However, since these topics relate to a large portion of the Earth's population, it would not be as niche as a documentary aimed at just one age bracket.
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